Once upon a time (around 2017), a couple of brave souls decided the world needed a new kind of happiness. Sure, there’s world peace and ending hunger, but have you ever just sat down with a spoon and some cookie dough? Not the kind your mom told you not to eat, but the kind that makes you feel like you’ve won the emotional lottery, minus the salmonella.

We tried to resist. We really did. But let’s be honest, resisting cookie dough is like trying to outrun a treadmill—it’s exhausting, pointless, and you end up with cookie dough anyway. So we embraced it. And thus, Cookie Dough Bliss was born. Because you deserve dessert that loves you back.

Fast forward to today, we’re franchising this magical experience across the land. We’re not just here to sell cookie dough, we’re here to make bad days better, to celebrate the fact that you don’t need a reason to eat cookie dough, and to remind you that life’s too short for the “I’ll start my diet on Monday” nonsense. Spoiler alert: Monday never comes.

We’re not heroes. But if someone wants to start calling us that, we won’t stop you.